Crystal of MXC Global: Transactions Not Only Generate Value But Also Generate Added Value.
The purpose and essence of asset operation: Transactions not only generate value, but also generate added value.
1. Transactions Generate Value
That’s not what I said, but put forward by my friend Crystal, the operation manager of MXC Global.
Let’s start with the first question: how to make the deposited funds of the trading platform flow through asset operation and generate value in the user transactions ? This is exactly what Crystal is doing right now.
Crystal is engaged in the spot operation of MXC Global. And the basic question of spot operation is, why should we launch a new cryptocurrency?
For the trading platform, it is easy to list a popular cryptocurrency. The advantage of token listing is that it the platform can obtain lots of traffic and the deposited capital can be flowed .
For users, opportunities and risks always coexist. Trading platforms certainly hope that investors’ returns far outweigh their risks. Can there be a corresponding mechanism that allows investors to trade the most popular crypto assets in the current market while filters out some risky projects?
What MXC Global has done is to set up a special assessment area for innovation projects. MXC Global will screen some popular projects with high voice through feedback from the community, and then users will evaluate these projects by deposit and voting. Only those projects approved by the overwhelming majority of users can be listed in the assessment area.
Crystal said, “ MXC Global is committed to ensuring that users can acquire hot assets for the first time. Considering that some of the projects are popular and of good quality, MXC has established the assessment system since there may be bubbles or other risks in these projects.”
That is to say, whether a new cryptocurrency will be launched or not is not decided by the cryptocurrency trading platform but by users, who can select the projects they think that are worthy of attention.
The establishment of the assessment system perfectly achieves a virtuous circle between the platform and users. In the digital asset trading market this year, most of the popular ecological projects such as Polkadot, DeFi, NFT and storage are all launched firstly in the MXC assessment area.
In the process of circulation in the secondary market, these projects have brought the highest return of 2.3–166.7 times to investors respectively. This is exactly the value generated from transactions.
2. Transactions Generate Added Value
Crystal said, “Transactions not only generate value, but also generate added value.”
Taking the above-mentioned MXC “assessment area” as an example, the platform hopes that more users can participate in the assessment of projects, so it provides some rewards for users such as allowing voters to get the transaction fee rewards of projects then have voted for.
In this process, the rewards that users get and the traffic obtained by the platform are exactly the added value generated by transactions. This is a logic of asset operation.
As what can be seen on the official website of MXC Global, such as “exchange”, “MX DeFi”, “SpaceM” and “M-Day”, Crystal’s work covers all the spot-related aspects.
“SpaceM” and “M-Day” are two distinctive innovation activities of MXC Global: users can participate in the activity lottery through mainstream cryptocurrency transactions, USDT position holding, MX position holding, etc., and the winner will get a certain project quota at a discount price.
Similarly, in the process of users participating in “SpaceM” and “M-Day” activities, the revenue from the transactions is the value generated by transactions and “the project quota obtainment at a discount price” is the added value generated by transactions.
“Why we select the mainstream cryptocurrency transaction? What is the principle of USDT or MX position holding? “ I can’t help but wonder.
Crystal explained that in these two activities, USDT position holding users can participate in almost with “ zero threshold “, and the prices of mainstream cryptocurrencies are relatively stable, which helps to avoid potential risks. The difference is that due to the inclination of winning mechanism, “SpaceM” tends to feedback loyal users who hold MX while “M-Day” focuses on feedbacking mainstream cryptocurrency trading users.
Actually, I was a bit short-sighted about Crystal’s work in the past, thinking that her job was only to increase the traffic of the trading platform via carrying out some operation activities. Nevertheless, what I thought is incorrect. Crystal’s job is to help trading users get more added value through a series of asset operation behaviors.
3. Innovation Is the Core of Asset Operation
The trading platforms usually increase the trading enthusiasm of users by holding some activities such as trading competition and deposit competition. However, Crystal said that these regular means are far from enough. There’s also a need for innovation in activities and products.
In early October this year, Crystal and the colleagues of product and technology departments were busy with the implementation of the new product “MX DeFi”.
This is a new crypto mining product of DeFi machine-gun pool, with the basic principle: through “MX DeFi”, users can concentrate the pledged digital assets in a pledge pool and the platform participates in the DeFi mining instead of users.
When Crystal designed the sketch of “MX DeFi”, the first things she considered were that why she wanted to do “MX DeFi” and how to solve the problem of unsettled losses in current DeFi mining. Besides, she also needed to consider a series of issues such as “what kind of mining method can bring users higher income” and “how to select the cryptos”.
The features of “MX DeFi” are that it cannot only reduce the threshold of participation in DeFi mining but also consider the “impermanent losses” problem currently encountered in DeFi mining investigation, that is, protecting the principal of users from the erosion of “impermanent losses” by establishing a “compensation system for impermanent losses”.
“MX DeFi” is a DeFi mining product generated in the market of DeFi. Crystal said that despite the DeFi mining boom, for many ordinary users, mining with small amounts of funds is almost impossible to get good returns and it is also full of risks in the early stage.
“Why to pledge cryptos such as MX, BTC, ETH and USDT?” Crystal said, “many users like to hold mainstream assets, which is definitely not for the short-term but for long-term holding. For such users, mainstream assets are able to reduce the threshold of participation and the risk of price fluctuation. The purpose of pledging MX mining is to feedback MX holders. “
The machine-gun pool mining could realize the goal of “one pool and multiple mining”, that is, multiple cryptocurrencies can be mined in a pledge pool.
It is the product innovation of “MX DeFi” to select the popular mining method of machine-gun pool to mine hot cryptos based on the DeFi market, solving the “impermanent losses” of users, which is the soul of “MX DeFi”.
According to the statistics of the first 10-term “MX DeFi”made by Crystal, the total value of users’ locking assets has reached 95 million of USDT.
4. Crystal, Regard Users as Friends
Crystal is a post-90s girl with a gentle appearance and energetic heart. When I first met Crystal, I could hardly imagine that she was good at energetic sports such as “weightlifting” and “rock climbing” in addition to playing the violin.
Crystal will drink an Americano to boost her heart rate before exercising and an IPA after the exercising to celebrate the completion of her sport goal. For Crystal, exercise can help her quickly release the pressure of work and life, and her fretfulness is also vanished just like the consumed heat.
Crystal said, “the exercise time completely belongs to myself. I don’t need to talk to others or listen to anyone else but just need to focus on the coordination of my body and care about my original heart.”
In the process of exercise, Crystal likes to set exercise goals beyond her physical load and then achieve them. When the exercise is finished, she would have a great sense of accomplishment when she sees the number of calories consumed and her heart rate. Crystal said that she could discover something new about herself every time and it turned out that the physical agility of herself could still be extended.
This thinking mode breaking through the limit is also reflected in her operation work. The basic characteristics of operation work are busy and fast-paced. Crystal works almost every day from 09:00 a.m. to 24:00 p.m. or even later.
In spite of the busy schedule, Crystal will take three fixed time periods in the morning, noon and evening every day to chat with community users and listen to their opinions or suggestions on products and activities.
“I like to be friends with users and learn many things from them. The various activities of asset operation really bring a lot of benefits to users. Whenever I get commendation from users, I will be particularly happy. But when users criticize a certain activity for not doing well, I can’t help but feeling very sad. “ Crystal said.
One noon, when Crystal was cooking a pot of soup, a user called her to feedback a product problem, hence Crystal forgot her soup completely. “When I finished my work and sat down on the chair, I suddenly remembered that I had not eaten yet. When I went to the kitchen, the soup had been completely dried up and the pot was almost burnt out.” Crystal talked about the story with a smile.
At the end of every day’s work, Crystal’s heart is so peaceful. She will pay attention to those good activities having been held on other platforms and the good suggestions put forward by users recently. After sorting out, Crystal will gradually internalize the relevant information into her own operation thinking.
After graduating from the university, Crystal had some working experience in IDC (Internet Data Center) and CDN (Content Delivery Network).
At that time, Crystal’s work was to ensure the response speed and hit rate of B-end users’ network access, reduce network congestion, and enable users to obtain their required content nearby.
After working in MXC Global, Crystal can easily think of her previous judgment and solutions to such problems when users feedback that the network is stuck and the access is not smooth. “As a trading platform, in addition to providing trading products for users, it is also essential to guarantee the stability of services,” Crystal said.
